Monthly Archives: February 2014

10 Ways Money Can Mess Up Your Family Life

10 Ways Money Can Mess Up Your Family Life

The pursuit of personal achievement and financial gain can often create a destructive gap in your family life. Parenting requires delicate balance of both. If you only make time for the highlights of your child’s life, then you will have upset the balance…forcing you to always make adjustments just to keep from toppling over.  That kind of lifestyle leads to an unsatisfying experience for everybody involved. Hey, we know you gotta make money…it’s a fact of life.  In some cases however, we can get so focused on the bottom line, that the pursuit of money becomes an addiction the same as any other. We all know what addictions do to families. Here are 10 ways money can mess up your family life.

Broken Promises

In order to climb the corporate ladder, to claim that extra bonus, to gain favor with the boss, we can choose to sacrifice so much along the way. When we place too high of priority on money, a long string of broken promises usually lie in the wake. “But Dad, you promised you would be there.” Almost nothing can make a man feel lower than seeing the disappointed eyes of his child staring up at him saying those words.  Just like at your job, let your word be your bond.  If you make a promise to your child, keep it.

The Parentless Child

The decline of the American family can be directly traced back to the rise of the two income household. To get the “right house” in the “right neighborhood,” they needed just a little more money. So, Dad works 60-70 hours per week and is often out of town. Mom works 40 hours per week and has long commute times to and from work. Morning time is a blur. Dad’s in a rush to get to the airport. Mom’s in a rush to get the children ready so she can beat the traffic. The family does not assemble again until sometime around 6 pm on the way to soccer practice, karate and gymnastics. Dinner isn’t at a table, but quickly woofed down as Mom zooms through a drive-thru. By the time the lights go out, everyone is exhausted. This is far from a healthy family life.  Is the exhaustion and depravation really worth it?  We are not certainly condemning every two income household.  It’s a necessity for some and the family is fine.  But if the motive is primarily to work to support a greater lifestyle, something is remiss.

Missing The Small Things

When your humble author here had his first child, my Father said he was going to give me his best advice for parents. “Don’t miss the small things.” That is all he said. It took several years to figure out what he meant. As parents, we tend to put a great deal of emphasis on the big moments, but life really happens during everything in between. Random moments of joyous laughter. Inside jokes that come from a great deal of time that has been spent together. These moments are the bricks for creating strong family foundations. If Dad builds a hugely successful business and a good name for himself, what he misses in the meantime is all the small things at home.  Build what will last…your family.

The Materialistic Child

When family existence revolves around money, the end result is children that are skewed heavily towards materialism. Money becomes the family religion. Is this positive parenting? When you held your newborn girl in your arms you dreamed many things for her. It’s doubtful any of those dreams included a shrill voiced teen girl screaming at you for the credit card. Did you dream she would demand a brand new BMW on her 16th birthday? Placing money at the center of your family life leads only to disciples of the deity you have created.

Disregard For Those In Need

Every closet, cabinet, nook and cranny in your home is at full capacity with “stuff.” You don’t even know what most of it is. Meanwhile just down the road, a child is eating ketchup packets for his dinner. It goes without saying that’s an unacceptable reality. We should already know how to help children in need. Yet in most cases, we just don’t seem to get it.  We hold onto things that we will never use when we could share. Wealth should be shared, not by force, but by generous hearts that see a need and offer a solution. A heart that loves money at the core has great difficulty giving things away.  To be a successful family, you need to be able to embrace generosity.

Loss Of Sleep

Time is money, right? Who needs sleep? In our quest for the almighty dollar, we give up many things, but first to fall is generally sleep.  However, the first advice most parenting articles will give is to make sure everyone in the family gets the proper amount of rest. The right amount of sleep is essential to our health and happiness. The pursuit of money is relentless. The man on the chase usually does so with blurry eyes and a yawn when nobody is looking. Love of money has many consequences.

Stressed To The Max

Money worries create high levels of stress. Stress is a killer. Just as with lack of sleep, stress is highly detrimental to your health. It also spreads itself to many other areas of your family life—an unpleasant demeanor towards your wife and children for starters. Money is at the root of more divorces than any other factor.  That’s something to think about.

One Trick Pony

The man obsessed with financial matters is generally a one dimensional individual. Life is about experiences and the wisdom gained from them. Your mother made you take piano lessons because she wanted you to be a “well rounded person.” Remember? You can talk all day about why the market will stay above 11,000, but can you hold an intelligent conversation on any other subject outside of money matters? Even if you can, you will quickly grow bored with it and guide it back to your comfort zone. Mom didn’t raise you to be a one trick pony.

Justification

Sometimes we use the need for money as a justification for escape…an unhappy marriage, or family situations we do not understand. As an example, a man with a special needs child may use the real problem of education costs as a justification to work extra hours to meet the need.  The reality is that he could make other adjustments to absorb the additional costs.  He could cut off the cable television or drop the gym memberships. Instead the man focused on money will chose being gone more as a solution. Escape. Are you using money to run away from your troubles?

The Company We Keep

There are many types of parenting. Many ways to come to the same successful outcome. There are just as many ways to mess things up. The people we surround ourselves with have an enormous influence on the type of person and parent we are. Generally when money is at the forefront of our existence, we are surrounded by those of like mind as well. Consider the company you keep. Are there diverse and varied schools of thought? Do they challenge you as person and not just as a breadwinner? When you begin to surround yourself with high quality, well rounded people; you will begin to see your own life take the same shape.

6 Questions That Help You Increase Revenue

6 Questions That Help You Increase Revenue

Completing Your Mid-Year Sales Recalibration
We’ve hit the mid-year point again.  Many small businesses are looking at their numbers and asking “can we get there from here?”  That depends, are you going to leave it to chance or are you going to aggressively manage it?
To aggressively managing it doesn’t mean just more sales!  It means making sure you’ve answered all the right questions to support more sales as well.
I often find that small business owners think that sales are the only thing that affects revenue.  Not the case!  That’s one of the reasons I developed the Tuning Your Revenue Engine model in the first place.
While sales is part of it.  If the other things are also addressed all the sales in the world won’t get you to the goal!  You need to make sure you have the answers to some key strategic questions.
None of these topics are new.  I’ve written about all of them in the past.  Let me just organize them here so that you can see how to apply them to your mid-year planning.
Do You Know Which Revenue Predictive Metrics to Monitor?
This is the heart of Tuning Your Revenue Engine.  Monitoring those operational metrics that allow you to see what’s happening both across your business and in the market so you can do something about it.  I addressed this topic in my post Become Proactive Instead of Reactive with Your Revenue!
Do You Have Excess Capacity to Sell?
Selling more won’t help if you don’t have any more to sell!  Do you know the maximum capacity of your operation?  When do you hit it?  How much will it cost to add more?
Not knowing the answers to these questions can kill your business.  Not being able to deliver is a death sentence to a small business.  Read the old post Maximize Revenue by Selling Your Excess Capacity to address this potential problem
Are Non-Sales Functions Affecting Revenue?
Capacity is one of those “non-sales” issues that can cause revenue problems.  Others include your price, your marketing, etc.  Not addressing the entire problem will not help you increase revenue either.  The previous post title “Is Something Other Than Sales Affecting Your Revenue?” will explain the non-sales issue that could affect revenue.
 
Do You Have a Sales Plan?
A sales plan is a critical resource to hitting your revenue goal.  Without one your sales team is just other there doing whatever to hit their numbers.  While this may seem fine, it’s not scalable.  So it always is dependent on the team you have and doesn’t allow you to expand when necessary.  Read Building Your Sales Plan Doesn’t Have to be Rocket Science to find out how to put together a simple yet effective plan.
Start With the Simple Stuff?
Many people avoid the sales plan because they think they need to be sophisticated with a sales plan.  It’s really just the opposite.  You want to start with the simple stuff.  But, if you don’t spell it out for the sales team they may make it more complicated than it needs to be.  Here are 4 Tactics to Jumpstart Your Sales that are simple and very easy to apply immediately.
Are You Investing Enough in Your Marketing?
At some point you’re going to need more leads than you already have in-house.  Marketing is what finds you more!  But, how many and how much do you need to market to generate enough leads.

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6 Questions That Help You Increase Revenue – Your Small Business Growth on Become Proactive Instead of Reactive with Your Revenue!
6 Questions That Help You Increase Revenue – Your Small Business Growth on Maximize Revenue by Selling Your Excess Capacity
Maximize Revenue by Selling Your Excess Capacity – Your Small Business Growth on Knowing Your Operational Capacity:
Answering the Hard Questions about Leadership – Your Small Business Growth on Why Leadership is Critical to Business Growth

BI 2

BI 2
Who told you it couldn’t be done, and what great achievements has he performed that qualified him to set up limitations for you?

You will find as you go through life that those who give advice most freely are precisely the individuals who are least qualified to do so. Busy, successful people don’t have an interest in telling you how to live your life. They are busy living their own. Failures or mediocre people have all the time in the world. They also delight in seeing you fail, and are quick to say “I told you so” when you experience a temporary setback. If someone tells you that what you are attempting to achieve is impossible or not worth the effort, take a close look at them and what they have accomplished with their lives. The chances are good that you will find they haven’t done much. Successful people are optimistic people. They have the habit of success because they learned long ago to listen to themselves and not to those who would like to see them fail.

The individual with a negative mental attitude attracts troubles as a magnet attracts steel filings.

It is a curious fact of nature that somehow our minds find a way to transform into physical reality the things we think about most. If you expect to fail, you can be sure that you will, and if you find something negative in every opportunity, nothing will ever work out positively for you. Fortunately, the reverse is also true. If you are a happy, positive person, you will attract positive things. You can keep your mindset positive by eliminating negative thoughts the moment they begin to creep into your conscious mind. If you dwell on the negative aspects of every opportunity, you will never accomplish anything worthwhile. Be prudent about the risks you take, but don’t be paralyzed by fear of failure.

Boastfulness is generally an admission of an inferiority complex.

Really capable people don’t have to boast about their achievements; they let their actions speak for them. When you boast about your accomplishments, you are telling others that you are unsure of yourself and your value in the world. Baseball manager Tommy Lasorda once noted that there are those who watch things happen, those who wonder what happened, and those who make things happen. Strive to be one of those who make things happen. If you show others what you can do, they will respect you far more than if you had simply told them what you’d done. Anyone can quarrel with words, but actions speak for themselves.

Business Improvement Nuggets

Business Improvement Nuggets

When you have talked yourself into what you want, stop talking and begin saying it with your actions.

Persuading yourself that you can do something is a strong beginning. Next develop a sound plan and get into action. The longer you delay, the harder it will be to begin. Seldom is a plan perfect. If you have a clear vision of your goal and a plan that is flexible enough to allow you to deal with unexpected obstacles or take advantage of unforeseen opportunities, don’t delay another minute. Just getting into action — even if you do have to make adjustments later — will help focus your mind and channel your energies in the direction of your objective.

Anyone can quit when the going is hard, but a thoroughbred never quits until he wins.

The going is always hard on the road to greatness. If success were easy, everyone would achieve it. NFL All-Pro lineman Brian Holloway recalled that when he was playing for the New England Patriots and the Los Angeles Raiders, there wasn’t a single day when he didn’t feel like giving up because the road was too tough and the sacrifices were too great. He didn’t quit, of course; he was willing to pay the price because he was determined to succeed. True thoroughbreds never quit. Competition only spurs them, and obstacles merely reinforce their determination to succeed. If you have not yet achieved greatness in your life, it is because you have been willing to settle for less. You may not cross the finish line first every time you try, but if you stay in the race, you will eventually prevail.
Beware of him who tries to poison your mind against another under the pretense of helping you. The chances are a thousand to one he is trying to help himself.

South African poet and painter Breyten Breytenback tells of a black man named Freedom who was the property of a one-legged slave owner in the days before the abolition of slavery. Whenever the owner bought a new pair of shoes, he gave the left one, which he couldn’t use, to Freedom. Eventually, wearing two left shoes deformed Freedom’s right foot, and he was permanently crippled by the “generosity” of his master. Don’t be fooled by people who attempt to further their own interests under the guise of helping you. Listen to advice from others, thank them for their interest, and make up your own mind about what is best. Follow their advice if it fits with your plan for your life, but don’t hesitate to discard it if it doesn’t. In all the world, there is only one individual who knows what is best for you, and that person is you.

Those who create good fellowship among others will never be short of friends.

If you have a friend who goes out of his way to help cement friendships between others, consider yourself fortunate indeed. In today’s frantic, mobile, throwaway society, such individuals are exceedingly rare. With the demands placed upon us by our careers, our families, and the hectic pace of daily life, most of us have little time for ourselves, and even less for our friends. Yet we know that friendship freely given and gratefully received is one of life’s greatest gifts.

Nature yields her most profound secrets to those who are determined to uncover them.

The field of science is perhaps the best illustration of how success always seems to come to those who apply the principle of accurate thinking in a persistent, determined effort. America’s great inventor Thomas A. Edison is said to have failed 10,000 times in his attempt to develop a workable electric light bulb. He learned from each failure and refused to quit until he succeeded. Breakthroughs occur every day because a determined person continues to search for solutions to complex problems long after everyone else has given up and gone home. You may not invent the light bulb or the next supercomputer, but you can find creative solutions to old problems if you apply the proven principles of success consistently and persistently.

Before opportunity crowns you with great success, it usually tests your mettle through adversity.

Adversity provides the resistance necessary to develop the strength to overcome great obstacles. This strength consists of self-confidence, perseverance, and, very importantly, self-knowledge. For if you do encounter a setback, it is a clue to a personal weakness. You may have been hasty in judging a competitor, or you may have been too timid in your vision of what needed to be done. Let adversity be your guide to understanding where you mis-stepped and which qualities you need to cultivate. No one rejoices in disappointment, but if you are success-conscious, you can turn the situation into a chance for improving your character, an opportunity you otherwise would have missed.

“No”

The better portion of all sales I have made were made after people had said “no.”

Thoughts

Everyone is what they are because of the dominating thoughts which they permit to occupy their mind.

Victory is always possible for the person who refuses to stop fighting.

Julius Caesar had long wished to capture the British. He sailed to the British Isles, quietly unloaded his troops and supplies, and gave the order to burn the ships. He then called all of his men together and said, “Now it is win or perish. We have no choice.” With that single order, he guaranteed the success of his campaign. He knew that people who have no other alternative — or will accept no other — always win. If you find yourself in a situation where victory seems impossible, you may benefit your cause by developing an alternate course of action. If your objective won’t yield to a full frontal assault, try an oblique approach. There are very few problems in life that are impossible to solve, and few obstacles that will not eventually give way to a determined, motivated person with a plan that is flexible enough to cope with changing condition.

Readiness

Psychologists have correctly said that “when one is truly ready for a thing, it puts in its appearance.”

The best job goes to the one who can get it done without passing the buck or coming back with alibis.

We often discover that people we view as “overnight successes” have in fact labored for years in obscurity before they were finally recognized and rewarded for their contributions. Success is a cumulative effort; the journey to the top in any field is usually long and requires careful planning. If you want to climb the first rung on the ladder of success, you must always take the initiative to get the job done, even when you find it less than challenging or even unpleasant. Eventually, you’ll earn your reward. You will become the boss, the leader, because you have developed the habit of taking the initiative to get the job done. You will get the best jobs because you’ve proven that you are dependable by accepting responsibility for your actions and your future.

Individuals with positive mental attitudes are never found in a rut.

Individuals with a positive attitude are those who somehow always manage to find something new and interesting even in the most mundane tasks. They don’t allow themselves to be bored, because they are always seeking ways to do things faster, better, and more efficiently. If you make it a practice to find better ways to do the same old things, you will soon be marked for advancement. You will be supervising others who are performing your old job because you’ve proven that you are a person who can be counted on to take the initiative and do what needs to be done without being told.

The safest and best way to punish one who has done you an injustice is to do him or her a kind deed in return.

People will always respond in kind, even in greater measure than that which is delivered to them. This commonplace need for retaliation can be replaced with a response designed to convert an enemy into a friend. If you get rid of the millstone of pride, you can respond to an injustice with a kind deed. It may take time to make this work, but if you treat those who dislike you with unfailing kindness, they will eventually succumb to your influence and “retaliate” in kind. As Napoleon Hill said, “The hottest coals of fire ever heaped upon the head of one who has wronged you are the coals of human kindness.”

Unless you are an army officer, you can get better results by requests than you can by orders.

Armies spend endless hours training people to follow orders without question. It’s an essential quality in a soldier. In everyday life, however, things don’t work that way. Business, political, and civic leaders have learned that ordinary people will perform exceptional tasks when they are asked-not ordered-to do so. Even when you are managing other people, you will achieve far more if you convert every order to a request. Introductory phrases such as, “Would you mind …” or, “Could I ask your assistance in …” or the always effective, “Please …” will ensure success far more often than intimidating those who work for you. And when you need help from those whose paychecks you do not control, you will find them far more responsive to requests than to orders.

The keenest minds are the ones that have been whetted by practical experience.

Theoretical knowledge without practical experience might be compared to a large mass of undirected energy. Until it is focused, it is difficult to direct the energy to a useful end. Practical experience is the lens through which the energy of knowledge may be focused and directed toward activities that will provide the greatest benefit. When you learn new concepts or have an idea that has not yet been tested, make it a practice to think through its application carefully before implementation. When you have considered the possibilities, and it still seems to be a good idea — get into action. The only way to get practical experience is to get to work executing your idea.

Know your own mind, and you will be as wise as the sages.

When you take charge of your mind, you take charge of your life. When you understand your thoughts, feelings, emotions, and desires, you can direct them to any end you choose. Wisdom comes from taking the time to study yourself, to know why you are the person you are. Taking charge of your mind is a thoughtful, reflective, solitary process. Only you can come to understand the complex inner workings of your own mind, and you must be willing to spend the time and effort that gaining such insight requires.

Self-respect is the best means of getting the respect of others.

Have you known people who can’t stand to be alone for any length of time? The chances are good that those folks don’t like themselves very much. They need others around constantly to validate their own existence. Sadly, the people who need others the most are usually those whom others least like to be around. Because they don’t like themselves, other people seldom do either. The surest way to command the respect of others is to become a person you like being around. Identify the characteristics you admire in others and make a conscious effort to develop them yourself. Your self-respect begins to grow the moment you decide to take the first step toward becoming the kind of person you know you can be: a success.

The mind never becomes tired, but sometimes it becomes bored with the “food” it gets.

Computer experts use the acronym gigo — garbage in, garbage out — to illustrate the fact that the computer can process only the information it is given. The same is true with your mind. If you feed it healthful, nourishing “food,” it will grow strong and agile, but if you restrict it to a regular diet of mental “junk food,” your mind will become unhealthy, negative, and unproductive. It will return to you what you put into it. Feed your mind a balanced, nourishing diet. Study information from a variety of fields to help you keep up with the latest trends. You may find that the best ideas for your business come from a totally unrelated area.

A blind boy paid his way to a master’s degree at Northwestern University by taking notes on class lectures in Braille, typing them, and selling copies to classmates who had stronger eyes but weak ambition.

One of the great mysteries of life is why some people who seem to have all the advantages — the right connections, education, and experience — never seem to amount to much while others who have had to struggle for everything they have reach incredible heights of success. It hinges on determination. If you have the will to succeed, you will somehow find a way, regardless of the obstacles you encounter. Do you use all of your assets to achieve your goals, or are you handicapped by your lack of ambition? No other person can create in you a desire to succeed. With enough motivation, you will see things all around you that will help you reach your objectives, things that you may have overlooked many times before.

Living without a definite major purpose promises nothing but a scant living.

You may get by in life without a Definite Major Purpose, but you will never get ahead. Definiteness of purpose is the starting point of all achievement. Financial goals in particular should be specific, definite, and measurable. You should know what you plan to earn, by when, and how you plan to do so. The greatest advantage of financial security is the peace of mind that comes from knowing that, whatever challenges life brings, you are equipped to deal with them. You will be better at whatever you choose to do because you can focus on opportunities instead of struggling to eke out a living.

Mutual confidence is the foundation of all satisfactory human relationships.

Most of us have two basic questions about others when we enter into a relationship. They are: Can I trust you? And, do you really care about me? Depending upon our previous success in partnerships with others — personal or business — the answers may be slow in coming. Confidence in another is often developed gradually as those involved in the relationship commit themselves to each other’s success and happiness. Although trust and confidence are the basic underpinnings of all successful relationships, they are fragile. A relationship that has endured for months or even years can be irreparably damaged by a few unkind words or a single thoughtless act. Don’t allow yourself to act in haste or to lose control of your emotions in important relationships.

You can do it if you believe you can.

It’s called a “self-fulfilling prophecy” when something occurs because we believe it will. The mind is constructed so that it constantly seeks to bring into physical reality the things it thinks about most. Most of us will never realize the tremendous potential we possess — because we are unwilling to believe that we can accomplish things that others believe are impossible. “Impossible” jobs require more effort and greater concentration, but when they are completed, the rewards — both financial and psychic — are commensurate with the effort required. You may not be able to achieve everything you’d like, but you won’t accomplish anything unless you believe you can.

Opportunity lets you put your foot inside the door of success, but it doesn’t break the door down for you.

Opportunities are not windfalls. Winning a sweepstakes makes you instantly rich; encountering an opportunity means you will have to go to work. When you have attuned your mind to recognize opportunities, you will understand that most often they involve the exploitation of some potential, such as providing a new or better service, streamlining production, or reaching a new market. This is why the habit of initiative is so important. You must be prepared to act as soon as you recognize an opportunity. The action may be simply further investigation, or it may be making an instant sale. Most often, however, an opportunity takes time and perseverance to develop.

If you know your own mind, you know enough to keep it always positive.

You may not fully understand the complex process that causes electricity to be generated and transmitted to your home. But you understand very well how to apply and use it to illuminate your home, power your computer, and perform hundreds of other essential tasks. The same is true of your mind. No one understands the incredibly complex workings of the brain; we know only that when we use our mind in a certain way, we achieve a desired result. If we think positively, we achieve positive results.

The Coaching Aspect of Leadership

The Coaching Aspect of Leadership
There are a number of ways to help your people grow and develop, including giving them new challenges and opportunities, timely and constructive feedback, formal instruction, mentoring, and coaching them for success. Each of these has its own art, with the art of coaching being often misunderstood. Coaching is not about fixing others’ weaknesses, it is about inspiring them to achieve their full potential and giving them the tools with which to do so.
With this in mind, here are the top five secrets to great coaching as a leader:
1. It’s all in the positioning.
It’s important as a leader to remember the impact, and thus power, of the words you use. For example, “You need to fix xyz because it’s wrong/bad for all the following reasons” puts the focus and energy on the negative, is mentally and emotionally draining, and won’t be nearly as effective from a coaching perspective as, “Let’s have you try this because of all the reasons this is going to help you succeed and shine.”
As my brilliant business partner reminds me, “Where you focus, the energy will follow.” Put your focus on the behaviors you want to encourage, not the behaviors you want to discourage.
 2. Stories make you more relatable and trusted.
It’s human nature when being coached to be concerned that the coach is going to point out all the ways you’re doing something wrong. When coaches share stories about their own experiences of growth and learning, it creates a more positive environment and enables the team member to open up to the coach’s wisdom.
By knowing the coach has been at a similar place in their career and found ways to overcome challenges and create opportunities, a bond is more easily formed. When done with honesty, sincerity and even humor, you become more relatable and trusted as a coach.
3. Encouragement, when genuine, is motivational manna.
This may seem obvious, but it is often overlooked. The simple act of telling someone you believe in them, and in their potential, can change their whole perspective, including how they feel about their work. This is because when you tell someone they are valued and you see their greater potential, you tap into their higher level esteem and self-actualization needs in Maslow’s Hierarchy. This is truly a life force.
4. Goal setting is all about them and not about you.
If coaching is all about inspiring someone to achieve their full potential, then it’s important to understand how they view that potential, what they are personally aiming for, and what they are passionate about. It may not be the same as what you, as the leader and coach, want for them.
If there is a clear disconnect between what the team member wants and what you want as a leader, then that’s an issue that needs to be on the table. The most important thing is for each team member to be fully connected to themself, to their true passion and objectives, so they can honestly tell you where they want you to help take them and what they want you to help them achieve. If you help them connect to this deeper understanding, you will do a much better job of putting them in the right role in the organization and setting them up for success. Their success, of course, leads to your success.
5. Praise is the magic ingredient.
As with encouragement, praise empowers you to tap into the higher levels of Maslow’s Hierarchy of needs, fostering confidence and feelings of achievement and the respect of others. What sets praise apart is it’s recognition of all the work that has gone into getting the person to the point they are currently at. It’s about abundant acknowledgment of what they are doing well, and how this has come about through hard work, skill, and dedication.
Praise is a way of saying, “Thank you for all you have done,” which is truly a magical sentence to hear, particularly from those we hold in high esteem. It is an exceptionally strong and richly fertile foundation from which to grow the coach-coachee relationship!

Business Plans for Action

Business Plans for Action

Persuading yourself that you can do something is a strong beginning. Next develop a sound plan and get into action. The longer you delay, the harder it will be to begin. Seldom is a plan perfect. If you have a clear vision of your goal and a plan that is flexible enough to allow you to deal with unexpected obstacles or take advantage of unforeseen opportunities, don’t delay another minute. Just getting into action — even if you do have to make adjustments later — will help focus your mind and channel your energies in the direction of your objective.

Improve Sales Calls

Improve Sales Calls
7 Tips

Preparation is a major part of the sales process and you should not overlook it. Preparation gives you a reserve power to have informed discussions with your prospective clients. A person who is prepared is more confident and effective during the sales process. Take these steps to prepare for your next sales call.
One
Get the information
Research key information about the industry, company, and people. This research should yield specific key issues and needs that your prospective client is facing. Go through the company website to find annual reports and current information on a company’s unique issues and challenges. Research their competitors, suppliers, and vendors for more insights and referrals or to add credibility to your knowledge of their industry.

Two
Compile evidence
Research your own company. Has your company done business with a company in the prospect’s industry? Do some of their issues match? How will you communicate this to a new prospect? Do they use a competency model, and if so, how does your model relate to theirs? Have they or others in their industry been in the news lately? If so, was it positive or negative press? How did that press affect their company?

Three
Find a contact
Look through your client list, social networking links, or list of colleagues and friends to see if you can make a connection through them to any of your prospects. Contacts can help you more easily navigate past gatekeepers and get you talking to decision makers. Begin to develop champions in industries and businesses who will help you build stronger connections in those fields.

Four
Set specific call objectives – Know what you want to accomplish during the call. Do you want a prospect to request more information? Do you want them to set up an appointment? Having a plan makes your approach more professional. You may need to use a multi-tiered approach of building rapport, credibility, and visibility to break into a prospect’s company.

Five
Know how you want to open the call – Have a clear and compelling opening statement. Remember, you want to be concise, clear and persuasive. The “fish on the wall” comment won’t cut it in today’s professional selling environment. Credibility is the key.

Six
Be prepared to ask relevant and insightful questions – Use those questions to show your knowledge of the organization and the industry and to draw out information. The answers to the best questions will help you identify a useful solution that will get you in the door to support their strategic intent as an organization.

Seven
Don’t focus on the quick sale – Don’t be tempted to try to “close” too soon or without a full understanding of the client’s needs for the bigger picture. The short-term sale of an enrollment, class, or product may help a small number of people, but not the organization as a whole. Instead, focus on aligning yourselves and your sale with the organization’s strategic intent.

You’ve done it before and you can do it now. See the positive possibilities. Redirect the substantial energy of your frustration and turn it into positive, effective, unstoppable determination. -Ralph Marston

Professional networking events can be like going

Professional networking events can be like going to a party at a stranger’s house. You scan the crowd, searching for friendly faces, hoping you know at least one other person. When you realize you have to work the event solo, you suddenly feel shy and jittery — especially if working the room doesn’t come naturally to you.

Take a deep breath and dry those sweaty palms. First, remember that other professionals at the event are feeling exactly the way you are. Then, develop an action plan. Focusing on specific goals will help you to check your nervousness at the door.

Here are some strategies to help you navigate your next professional networking event successfully:

Plan Ahead
Before the event, make a list of targets — the people you know you want to meet. Most conferences and other meet-and-greet events use the Web or social media to publish a list of attendees, which can be helpful in your preparation. Many events also use hashtags on Twitter so attendees can connect before and during the event.

Organize some brief notes on what you know about a target contact that could be relevant to your discussion with that person. For example, perhaps you read a person’s blog or viewed his or her webinar. This type of information gives you an advantage not only because you can break the ice with a new contact more easily but also because the person will realize you sincerely want to meet.

Turn your list of targets into an “event card” — a simple list in a notebook or on your smartphone — that you can use to make notes about the people you meet and what you discuss. Don’t take notes during a conversation, though. The other person may feel uncomfortable if he or she feels like you’re conducting an interview.

Help Contacts Connect With You

You need to show your targets why they should know you. This means you should rehearse your introductions and tailor them for each key person. For instance:

Example 1: “Hi, I’m Ann. I’m an accountant with XYZ firm. Our firm does some work for your company. I’ve seen you copied on some of our correspondence, and I wanted to introduce myself since we’ve never actually met in person.
Example 2: “Hi, I’m Ann. I’m an accountant at XYZ firm. I believe you know my manager, Sue Smith. I noticed you two are connected on LinkedIn. How do you know Sue?”
Example 3: “Hi, I’m Ann. I’m an accountant at XYZ firm. I saw you speak at last year’s annual conference. I really enjoyed your presentation. Will you be speaking at the next event?”
Remember that there’s a fine line between coming across as “all business” and being seen as a real, approachable human being. While it’s important to be prepared when you meet someone new who could be important to you professionally, don’t over-rehearse. You want conversations to flow naturally following your introduction. Just smile, be casual and talk to that person as you would if you were building a relationship with a new friend.

Don’t Wait Too Long to Follow Up
A day or two after the networking event, review your event card and the business cards you collected, and begin your follow-up. A brief email to say hello and remind a new contact about the conversation you had or a request to connect via LinkedIn should suffice. Don’t call a contact unless you were encouraged to do so, or you both hit it off so well you know a phone call would be welcome.

If you don’t hear back from a contact after two attempts, more than likely that person is not interested in keeping in touch. Don’t take it personally. Not every connection you make is going to lead to a meaningful business connection.

Focus your energy instead on those relationships you sense are going to be the most fruitful. If you approached the event strategically, you’ll no doubt have more than enough interesting new contacts to add to your professional network.